Wednesday, December 29, 2010

dal santos deli, ayr


The billboard ion the approach to town sad  “the best Italian deli this side of Milan” so of course I had to go there! The day I arrived Carla Dal Santos and her well trained and knowledgeable team were celebrating their 12th birthday as a boutique deli, not surviving, but thriving in the small cane town of Ayr.
“ We have grown from strength to strength because of the people.” The people of the town and increasingly, visitors, stop and shop with us. When we began 12 years ago, everyone told me “ don’t do it. Don’t walk, Run away!” But, I had grown up in Ingham, another North Queensland cane town that had successful delis, and my sister still has a great deli there. I figured if it could work there, it could work here, and time has proven my hunch to be right”.

The Dal Santos Deli journey has been a busy one, with Carla having raised 4 children during these 12 years. The store is packed with all manner of gourmet goodies, a huge continental section, an extensive gluten free range and a fantastic hamper selection.
Each year Carla and her team travel to food fairs and expos to seek and source delectables to bring home to share with the lucky people of Ayr.
Dal Santos Deli is a remarkable testament to innovation, hard work, tenactity and great salesmanship. Thank you, Carla and team for your passion, your drive and your great taste!

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